Cryptocurrency
A new age in investing: The transformative power of asset tokenization
Asset tokenization has long been regarded as one of the most compelling applications of blockchain technology. Back in June 2019, the United States investment banking giant BNY Mellon declared it has the potential to “dramatically change the dynamic” for investors and unlock opportunities that were previously out of reach.
Real estate is an inevitable place to start. Tokenizing properties can open the door to fractional ownership, enabling individuals to purchase a small chunk of a building. The volatility of global markets has shown why diversification is crucial — but until now, the sheer cost of real estate has made it inaccessible for many.
The benefits might not stop here, either. It can take up to six months to close a purchase on a home, all thanks to a process that is time-consuming, agonizing and surprisingly paper-based. Tokenization has the potential to speed things up, all while offering a higher degree of trust and transparency. Enhanced liquidity could ultimately revitalize the market, making transactions frictionless.
There are also ramifications in the world of business. Franchising has proven an exceptionally popular way of expanding a brand — with McDonald’s, Subway and Chick-fil-A just some of the fast-food giants that allow entrepreneurs to open their own stores. Here’s the problem, though: there are huge expenses involved with this kind of investment. According to the HR company ADP, startup costs can be as high as $5 million — a sum that few individuals could summon up on their own. The fractional ownership achieved through tokenization can remove barriers to entry, delivering tangible benefits for every participant in such an ecosystem.
Elsewhere, tokenization could offer a modern twist on crowdfunding, which has allowed cutting-edge products to hit the market with the support of everyday consumers. Embracing blockchain can allow entrepreneurs to reach a wider cross-section of investors, all while delivering higher levels of liquidity. This could also transform the way pricey infrastructure projects get off the ground, especially in the renewable energy sector. Not only could this unlock fresh funding in the race to slash carbon emissions, but this could also bring down household bills.
Over on the star-studded streets of Hollywood, tokenization is already making its presence felt. From film productions to music rights, passionate fans can now take a financial stake in the creations they care about most. This can also free content creators from the confines of record labels and movie studios, allowing them to take risks and take control of their destiny. Better still, it also means anyone can become a celebrity. One compelling use case in this arena relates to Stoner Cats, an animated series backed by NFTs that was launched by Mila Kunis in 2021. It sold out in just 35 minutes.
Making tokenization usable
One could argue that this is just the tip of the iceberg when it comes to the potential use cases for tokenization, but there are challenges that stand in the way. One of them is regulation, and fractured frameworks in jurisdictions around the world mean there’s a lack of cohesion for entrepreneurs who want to embrace this technology.
It’s also a very new space, with limited historical data and ties to a volatile market. That’s where platforms like Brickken come in. Similar to Shopify enabling customized e-commerce stores, Brickken enables tokenizing businesses to create their own custom Token Store, further enhancing the demystification of tokenization. This project’s goal is to help digital assets be created, sold and managed in a seamless way. By offering a series of user-friendly tools and features presented in an all-in-one platform, Brickken empowers companies to easily embrace tokenization and infuse a 21st-century twist into their business model.
One of the most significant use cases for Brickken’s platform is the tokenization of real estate. By leveraging blockchain technology, Brickken facilitates fractional ownership of real estate, making real estate investing more accessible and inclusive. Through tokenization, investors can acquire fractional ownership tokens that represent a portion of the property’s value. This approach opens new avenues for liquidity, reduces barriers to entry, and enables a more efficient and transparent real estate market.
Beyond real estate tokenization, Brickken offers companies the ability to tokenize their equity or debt instruments, revolutionizing the way capital is raised. Through the platform, companies can create digital tokens that represent equity or debt instruments, allowing investors to participate in the growth and success of the business. This approach opens up new opportunities for startups and established companies alike, providing greater access to capital and fostering a more inclusive investment ecosystem.
Moreover, Brickken is addressing the challenge of limited capital in renewable energy investments by tokenizing projects, promoting fractional ownership and accessibility. Investors can now purchase fractional shares, overcoming financial barriers and supporting sustainable initiatives.
Simplifying life through tokenization
Billed as a no-code solution that is white-label by nature, Brickken says it offers a global ecosystem of partners to ensure each client is supported at every step of their journey, holding their hand while assets are fractionalized.
A key component of this ecosystem is the platform’s native token BKN, which provides users with access to a variety of services and benefits. Token holders can participate in tokenized investments, gaining exposure to real estate, art, intellectual property and other exciting asset classes. In addition, BKN tokens grant users exclusive access to premium features, discounts and rewards within the Brickken marketplace. Holders can also participate in governance decisions and shape the future direction of the platform.
Brickken’s key point is this: While tokenization may not be in the mainstream yet, there are already compelling examples where tokenization is adding real value to people’s lives.
Ludovico Rossi, Brickken’s chief revenue officer, said:
“Fractional ownership is the transformative progression of the sharing economy, and asset tokenization is its powerful enabler. This paradigm shift will shape our future, surpassing the impact of the sharing economy as we enter an era where fractional ownership becomes the norm. Brace yourself, the wave is imminent.”
To facilitate the adoption of tokenized assets, Brickken is launching its Token Issuer Academy, which provides comprehensive guidance, tutorials, and tools for successful enterprise tokenization for individuals and businesses. By joining the Academy, participants will gain essential knowledge on how to create, distribute, and manage tokens using the Brickken Token Suite, enabling them to harness the potential of blockchain technology and decentralized finance.
Disclaimer. Cointelegraph does not endorse any content or product on this page. While we aim at providing you with all important information that we could obtain in this sponsored article, readers should do their own research before taking any actions related to the company and carry full responsibility for their decisions, nor can this article be considered as investment advice.
TL;DR
Ethereum’s massive exchange outflows and increased whale accumulation fuel optimism for a continued uptrend.
However, ETH’s RSI on the daily scale has climbed to 71, entering overbought territory and signaling a potential short-term correction.
Ready for Another Catapult?
The second-biggest cryptocurrency has taken center stage lately, with its valuation soaring in the past few weeks and outperforming bitcoin (BTC) and many other leading digital assets. On Мay 13, the price for one ether (ETH) surged past $2,700 for the first time since late February.
In the following days, there was a slight retracement, and currently, the asset is worth roughly $2,550 (per CoinGecko’s data). Still, this represents a significant increase compared to the crash below $1,400 observed at the start of April and a 54% rise on a monthly scale.
According to some important metrics, there’s much more room for growth. The popular X user Ali Martinez revealed that around one million ETH had been withdrawn from exchanges in the last month alone. The USD equivalent of this significant stash is more than $2.5 billion. As CryptoPotato previously reported, nearly half of the amount was withdrawn in the past seven days.
The development indicates a shift from centralized exchanges toward self-custody methods and is generally considered a bullish factor since it reduces the immediate selling pressure.
Additionally, many well-known X users have pointed to the increased whale activity lately. CryptoJack claimed that large investors have been loading up ETH “like never before.” It is worth mentioning that he showed the buying spree of Abraxas Capital, an investment company that recently acquired millions of tokens.
The whales’ actions are closely monitored by smaller players who may decide to follow suit and hop on the bandwagon. Large-scale accumulation also reduces the available supply of ETH, and when paired with steady or rising demand, this can create upward pressure on the price.
Meanwhile, multiple analysts have recently made optimistic predictions about the short term. X user Kamran Asghar set the next target at $2,800, while CRYPTOWZRD expects a successful breakout of the $2.8K resistance level, which could push the price toward $3,550.
Those willing to explore additional forecasts involving ETH can take a look at our dedicated article here.
This Indicator Suggests a Possible Pullback
Despite the overall bullish conditions and opinions, ETH’s Relative Strength Index (RSI) warns about a potential downward trajectory in the short term. The momentum oscillator measures the speed and magnitude of recent price changes to help traders assess possible trend reversals.
It varies from 0 to 100, and readings above 70 typically signal that ETH has entered overbought territory and could soon experience a correction. The RSI on a daily scale is set at 71.
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[PRESS RELEASE – Tallinn, Estonia, May 15th, 2025]
Sportsbet.io, the crypto-led sportsbook, has launched a major giveaway offering users the chance to win 1 million stablecoin, USDT, as the UEFA Champions League enters its decisive final stages.
Open to all verified users of the platform, the initiative requires a 1 USDT entry fee. Participants must correctly answer a set of twenty football-focused questions. Those who submit all correct answers may be eligible to claim the full 1 million USDT prize.
The launch is timed to coincide with the conclusion of the 2024/25 UEFA Champions League season, one of the most-watched sporting events globally. With global interest at its peak, the campaign provides football fans an opportunity to engage directly with a skill-based challenge that blends sporting knowledge in a format that blends skill, timing, and reward. In addition to the main challenge, Sportsbet.io is running a Cup Finals Leaderboard, which tracks user performance across a set of upcoming fixtures. A separate campaign will also reward participants who place qualifying multi-leg bets using the platform’s BetBuilder tool. Together, these two initiatives carry a combined prize pool of 20,000 USDT, distributed based on performance.
Shane Anderson, Chief Brand Officer for Sportsbet.io (Yolo Entertainment), commented:
“The Champions League is a pinnacle of global football – not just for the clubs competing but for fans around the world. As the tournament nears its conclusion, this initiative offers our community a chance to take part in the energy of the final weeks in a meaningful and interactive way.”
Sportsbet.io has a track record of activations aligned with key football moments. Recent campaigns have included VIP ticket giveaways and matchday engagements tied to major events, such as El Clásico between Barcelona and Real Madrid. The platform also maintains club-level partnerships across top-tier European football with fan engagement experiences through digital assets.
Further information, including full entry terms, eligibility requirements, and prize details, can be found on their website.
About Sportsbet.io
Founded in 2016 as part of Yolo Group, Sportsbet.io is the leading crypto sportsbook. Sportsbet.io has redefined the online betting space by combining cutting-edge technology with cryptocurrency expertise and a passion for offering its players the ultimate fun, fast, and fair gaming experience.
Official Regional Partner of LALIGA, Official Betting Partner of English football team, Hull City, and a Club Partner of Premier League team Newcastle United, Sportsbet.io provides an expansive range of betting action across all major sports and eSports, offering players more than 1M pre-match events per year and comprehensive in-play content.
As the first crypto sportsbook to introduce a cash-out function, Sportsbet.io is recognised as a leader in both online sports betting and within the crypto community.
In December 2023, a lucky Sportsbet.io player won the biggest ever online slots jackpot while playing on the site, turning a $50 spin into a prize of more than $42 million.
Sportsbet.io prides itself on its secure and trustworthy betting service, with withdrawal times of less than 90 seconds, among the fastest in the industry.
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TL;DR
- A key metric showcasing the network and investor activity on a certain blockchain has revealed a massive difference in user engagement among the four largest cryptocurrencies by market cap.
- Nevertheless, analysts remain confident in XRP’s future price movements, as long as the asset remains above a critical support line.
As cryptocurrency continues to expand, here are the daily averages of new wallets created over the past month for the top 4 market caps:
1⃣ Bitcoin $BTC: 309K Per Day
2⃣ Ethereum $ETH: 112K Per Day
3⃣ XRP $XRP: 3.5K Per Day
4⃣ Tether $USDT: 36.4K Per Day pic.twitter.com/8mAjH6Hscp— Santiment (@santimentfeed) May 14, 2025
Santiment’s analysis shows the substantial lead BTC has in terms of new wallets being created on average every day for the past month. This aligns with previous reports on CryptoPotato’s website claiming that retail investors have returned for the world’s largest cryptocurrency.
Ethereum, whose price also picked up the pace in the past few weeks, has enjoyed over 110,000 new wallets created daily on average within the past month, while USDT sits far behind with 36,400.
However, Ripple’s situation is rather worrisome as only 3,500 new wallets emerge on a daily basis (again, on average). This suggests that retail investors have remained on the sidelines when it comes to new engagement with XRP, which is in stark contrast with the developments in December 2024.
At the time, the newly established wallets shot up to well over 20,000 while XRP was in the middle of its spectacular run to and beyond $3. Now, though, the lack of actual retail demand could spell trouble for the asset.
The past 24 hours have been somewhat painful for XRP, whose price has tumbled by over 5% and sits below $2.5 after getting rejected at $2.7 earlier this week. However, analysts are adamant that Ripple’s cross-border token has a clear sky ahead of it and will continue to rise as long as it doesn’t lose the $2.38 support level.
You can check some of the latest developments surrounding Ripple here, which also include a few big price predictions.
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