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Jellybean™ to Transform Phygital Landscape with Aptos Labs Investment

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[PRESS RELEASE – San Francisco, California, June 10th, 2024]

Jellybean™, a pioneering company in the phygital space, has received an investment from Aptos Labs, further solidifying their partnership aiming to bridge the physical-digital divide. This strategic investment underscores the potential of Jellybean™ to standardize how brands engage with consumers across an increasing spectrum of products — from fan-fueled collectibles to luxury goods.

Jellybean™ is set to compete with the likes of IYK, leveraging its innovative technology to create a new standard in digital standardization. Jellybean™ seamlessly integrates a digital layer onto physical products, ensuring foolproof authentication and enabling enhanced interactive and exclusive multimedia brand experiences.

A simple tap or scan of a Jellybean™-enabled product unlocks a world of immersive digital content and engagement opportunities, creating deeper connections between brands and their audiences. Jellybean™ launched its Phygital Protocol with DJ deadmau5’s limited-edition toy line, featuring phygital products on the Aptos blockchain. This launch showcased the unique capabilities of Jellybean™ technology and marked the beginning of a committed partnership, with Jellybean™ designating Aptos as the preferred chain for all future drops.

“We revolutionize how brands interact with their customers – transforming every product into a bridge for deeper customer connections,” said Bart Lipski, CBDO of Jellybean™.

“As we move further into the digital age, the boundaries between physical and digital worlds are blurring. Jellybean™ is at the forefront of this evolution, revolutionizing the way fans interact with their favorite brands by turning everyday products into gateways for exclusive digital experiences,” said Chris Price, Head of Business Development: Media & Entertainment at Aptos Labs.

This strategic partnership underscores a shared vision for the future of consumer engagement, positioning Jellybean™ as a leader in the emerging phygital landscape.

How Jellybean™ is unlocking the future of branded products:

  • Product Authenticity: Ensure every product is genuine with immutable certificates of authenticity, providing peace of mind to your customers.
  • Product Traceability: Provide transparency into the sourcing of products, highlighting ethical and sustainable practices to reassure customers about the origins of their purchases.
  • Enhanced Communication: Create a direct channel of communication between your brand and its biggest fans, helping you stay connected and deepen relationships.
  • Customer Relationship Management: Integrate a CRM layer to manage and nurture customer relationships, turning customers into superfans and enhancing product value with an immersive digital layer.

For more information about Jellybean™ and its innovative technology, users cab visit www.jellybean.xyz/

About Jellybean™

Jellybean™ transforms ordinary products into exclusive immersive digital experiences for collectors and fans with a simple tap or scan of the product. Utilizing our proprietary technology, powered by the Aptos blockchain’s cutting-edge features, Jellybean™ ensures the integrity and authenticity of every collectible item, offering users authentic, verifiable digital ownership and engaging experiences. Jellybean™ enables top brands and creators to deliver immersive digital experiences that delight their fans with early access passes, exclusive discount codes, unreleased content/music, live streams, and much more!

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Cryptocurrency

Dogecoin (DOGE) Explodes 8% Daily, Bitcoin (BTC) Eyes $68K (Market Watch)

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Bitcoin tried to take down the $68,000 level with a brief increase above that level but has failed for now and sits just below it.

Nevertheless, its dominance over the market continues to rise as most altcoins have charted minor losses over the past day.

BTC Aims at $68K

After bouncing off from last Thursday’s dump below $59,000, the primary cryptocurrency went on the offensive hard and added four grand by the weekend. The bulls took full control at the start of the current business week, which led to a surge to $68,000 on Tuesday before a massive rejection pushed BTC south by over three grand.

However, that was short-lived and bitcoin started regaining traction almost immediately. This resulted in tapping $68,000 on a couple of occasions since then, which is the highest price tag the asset has seen since late July.

This comes amid a massive resurgance for the spot Bitcoin ETFs, which have seen over a billion in net inflows in the past several days.

Despite retracing slightly since the local peak from this morning, BTC is still close to $68,000. Its market cap is above $1.340 trillion, while its dominance over the alts is north of 55% on CG.

Bitcoin/Price/Chart 18.10.2024. Source: TradingView
Bitcoin/Price/Chart 18.10.2024. Source: TradingView

DOGE on the Run

After months of silence, Elon Musk resumed his public Dogecoin support yesterday, which led to immediate gains for the largest meme coin. In fact, DOGE is among the few alts with notable increases today, having surged by over 8%. Earlier today, the asset charted a new multi-month peak.

POPCAT is the other top 100 alt with a massive surge of 11%. INJ (6.5%), MEW (6%), and FTN (6%) follow suit.

In contrast, Binance Coin, Tron, Solana, Toncoin, Cardano, and Avalanche have charted minor losses. NEAR, SUI, and KAS have declined by up to 4%.

The total crypto market cap has increased slightly daily and is up to $2.436 trillion on CG.

Cryptocurrency Market Overview. Source: QuantifyCrypto
Cryptocurrency Market Overview. Source: QuantifyCrypto
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Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. See Disclaimer for more information.

Cryptocurrency charts by TradingView.

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Cryptocurrency

SEC Provides Details With Last-Minute Appeal in Ripple (XRP) Ruling

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After much confusion and speculation, the Securities and Exchange Commission (SEC) has filed an appeal in its ongoing legal spat with Ripple Labs.

The appeal is challenging parts of Judge Analisa Torres’ 2023 summary judgment, which found that Ripple’s sales of its XRP token to retail investors on crypto exchanges did not break U.S. securities laws.

Ripple Executives Targeted in SEC Appeal

While many observers had anticipated the SEC to dispute the court’s verdict that programmatic sales of XRP did not meet the legal criteria for an investment contract, the agency chose to focus on other crucial facets of Judge Torres’ ruling.

One area the appeal is targeting is the court’s determination that Ripple’s offerings and sales of XRP on crypto platforms, as well as personal trades by the company’s executives, including Brad Garlinghouse and Chris Larsen, did not breach securities laws.

The regulator is also opposing the decision that found no violation of securities laws occurred when the crypto payments company distributed XRP in exchange for non-cash considerations.

In the same judgment, Ripple’s institutional sales of XRP were deemed to have been against securities laws. The company was forced to pay a $125 million fine for that violation.

The SEC had submitted a notice of appeal on October 2 and, by law, had a 14-day window to file Forms C and D. The forms were expected to provide more information on exactly what parts of Judge Torres’ ruling the agency would be contesting.

Late Filing Sparks Controversy

When the expected deadline came and went, seemingly without any action from the regulator, it sparked widespread speculation within the community, with many wondering whether it had deliberately jeopardized its long-running case against the crypto company.

Some experts had suggested that failure to file the requisite documents on time could result in the appeal being dismissed out of hand, possibly ending the SEC’s quest to overturn Judge Torres’ findings.

The apparent omission was even more surprising given the agency’s reputation for punctuality and the massive interest in the Ripple case.

Adding to the intrigue, when it was finally deposited, the SEC’s Form C was dated October 16, while the court’s file stamp on the document read October 17, further fanning speculation that the agency may have missed its deadline. However, Fox journalist Eleanor Terrett suggested that the notice of appeal may have been filed on October 2 but only appeared on the docket on October 4, meaning the actual deadline was October 18 at 11.59 PM.

Whatever the case, legal experts like MetaLawMan say the 2nd Circuit Court of Appeal now has to decide whether the SEC’s filing was made within the allocated time.

On its part, Ripple has seven days to respond to the filing, with its Chief Legal Officer Stuart Alderoty saying the company will do so next week.

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Crypto Price Analysis October-18: ETH, XRP, SOL, DOGE, and SUI

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This week, we examine Ethereum, Ripple, Solana, Dogecoin, and SUI in greater detail.

cryptopost_friday

Ethereum (ETH)

Ethereum closed a great week with a 9% price increase after buyers dominated on Monday. Since then, the price has been cooling down a bit by moving sideways, but the bulls don’t seem to be satisfied, and they may be preparing their next offensive.

The current target for this rally is $2,870, which will likely see sellers attempt to regain control of the price action. However, the momentum on higher timeframes, such as the weekly, gives buyers the advantage.

Looking ahead, the market is heating up again, which gives hope for a sustained recovery. If bulls manage to break above the key resistance at $2,870, then ETH has a clear path toward $3,000 next.

ETHUSD_2024-10-18_10-16-32
Chart by TradingView

Ripple (XRP)

XRP lagged behind the rest of the market but still booked a respectable 3% price increase this week. While buyers managed to hold the price above the support at 54 cents, they were unable to push it much higher, so the PA was rather flat.

Nevertheless, if the overall market remains positive, XRP could soon attempt to rally with the next key target waiting at 60 cents. Once that is broken, bulls can aim for 68 cents, which is the most important resistance on this chart.

Looking ahead, the bias is bullish right now, but there is little buy volume. This could change at any moment, and XRP could make a quick dash to higher levels. Keep a close eye on the 60 cents level, as that will be decisive for any successful breakout.

XRPUSDT_2024-10-18_10-16-47
Chart by TradingView

Solana also had a great week and closed with a 9% price increase. While this performance is encouraging, it was not enough to push the price above the key resistance at $164. This level continues to give problems for bulls, as they have been unable to break it several times since August.

Either way, the price action is making clear higher lows, which creates a bullish bias. Eventually, buyers will have another go at the key resistance, and if sufficient momentum builds up, they may be successful.

Looking ahead, if Solana manages to move above $164, it will finally be able to aim for $200 again, a level it lost in March. Good support is found at $134.

SOLUSDT_2024-10-18_10-18-29
Chart by TradingView

Dogecoin (DOGE)

After a mind-blowing 24% rally this week, DOGE doesn’t seem to have finished. This surge started after a clear breakout above 10 cents. Now, the price is just under the 13.5-cent resistance, which may not hold for long if this buying pressure continues.

The bullish momentum is very strong, and Dogecoin may be set to catch up with the other meme coins that ran in the past few weeks. Money may also be rotating back to DOGE, which seems attractive at these price levels.

Looking ahead, a breakout above 13.5 cents would set this meme coin free to aim for 20 cents again. The price action also shows a clear reversal and resumption of the bullish trend.

DOGEUSDT_2024-10-18_10-18-52
Chart by TradingView

SUI

SUI broke a new record this week after making an all-time high at $2.36. However, sellers have returned since then, which pushed the price into a correction. Nevertheless, this cryptocurrency still closed the week with a 10% increase.

The current pullback may find good support at around $1.9, where buyers could be waiting to enter again and stop this correction. If so, higher levels will likely occur later on once confidence in this rally is restored.

Looking ahead, SUI is one of the few altcoins that managed to make an all-time high this year, which puts it in a very exclusive club. This is also a signal of strength to the market, which may allow SUI to enter price discovery and move much higher. Good psychological targets for this rally are found at $2.5 and $3.

SUIUSDT_2024-10-18_10-21-32
Chart by TradingView
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Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. See Disclaimer for more information.

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