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Tether Acquires a Minority Stake in Italian Football Giant Juventus

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Tether – the company behind the biggest stablecoin in terms of market capitalization, USDT – announced the acquisition of a minority ownership stake in Juventus.

The latter is the most successful football club in Italy, having won the domestic Serie A championship a record 36 times. According to some studies, it also has the largest fan base in the country.

Tether Solidifies Its Presence In the Sports World

According to a document shared with CryptoPotato, this strategic investment allows Tether to integrate its digital assets, payments, and newly acquired AI and biotech expertise into the sports industry. The company might also assemble a top-tier advisory team for this initiative.

Additionally, acquiring a minority stake in Juve (as the team’s nickname is) will allow Tether to promote blockchain technology and stablecoin adoption in mainstream sectors such as the sports world. Speaking on the deal was the company’s chief executive officer – Paolo Ardoino:

“Aligned with our strategic investment in Juve, Tether will be a pioneer in merging new technologies, such as digital assets, AI, and biotech, with the well-established sports industry to drive change globally. We will explore avenues for innovative collaborations and the potential to revolutionize the global sports landscape.”

It is important to note that this is not the company’s first interaction with a football team. In 2023, Plan ₿, an initiative founded by Tether and the City of Lugano, announced its official sole kit sponsorship of FC Lugano, a professional football club that competes in the Swiss Super League.

The company behind the USDT stablecoin has also collaborated with Juan Sartori, whose extensive experience includes involvement with the English football team Sunderland AFC, the French AS Monaco, and the European Club Association. 

Crypto and Italian Football

Juve first engaged with the cryptocurrency sector in September 2018 by partnering with blockchain platform Socios.com to launch the Juventus Official Fan Token. Last year, it named Zondacrypto its new sleeve sponsor and official crypto exchange partner, further solidifying its presence in the industry. 

Other Italian football clubs that have shaken hands with entities representing the digital asset sector include AC Milan which inked a sponsorship deal with BitMEX, SSC Napoli which teamed up with Upbit, and more. 

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Spot Markets Drive Bitcoin to $106K as Coinbase Sees $45M Daily Buying Pressure: Glassnode

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Bitcoin’s surge to $106,000 earlier this week has been primarily driven by robust spot market demand, with Coinbase seeing net buying pressure of $45 million per day, according to Glassnode’s latest report.

The rally, which began after the king cryptocurrency dipped to just below $75,000 in early April, has been marked by strong accumulation phases, exchange-traded fund (ETF) inflows, and a cooling of sell-side pressure, pointing to sustained bullish momentum despite recent profit-taking by long-term holders.

Spot Demand Outpaces Derivatives

Unlike previous rallies fueled by leveraged speculation, this latest uptrend has been characterized by organic sport market accumulation.

According to the Glassnode report, BTC changed hands heavily in the $93,000 to $95,000 range, which is now acting as a key support level as it coincides with the cost basis of traders who entered the market within the last 155 days.

The price has respected this range amid sideways accumulation, reinforcing the “stair-stepping” structure visible on the Cost Basis Distribution heatmap.

Meanwhile, derivatives markets lagged, with perpetual futures open interest dropping 10%, from 370,000 BTC to 336,000 BTC, possibly indicating a substantial short squeeze as bears were flushed out.

However, funding rates remain neutral, reflecting a lack of excessive long-side leverage, something which Glassnode’s experts believe is a sign the rally could have more room to run.

Spot Bitcoin ETF inflows also played an important role, peaking at $389 million on April 25 before tapering to around $58 million per day. Coinbase, a preferred exchange for U.S. institutional investors, recorded consistent buying. At the same time, the sell pressure on its global counterpart, Binance, eased from $71 million per day in March to just $9 million, suggesting investors were actively buying the dip.

Long-Term Holders Cash In, But Demand Remains Strong

Despite the rally, long-term Bitcoin holders have started taking profits, as CryptoQuant analyst Avocado Onchain noted in a May 15 report.

According to them, the Binary Coin Days Destroyed (CDD) metric, which tracks dormant coins being moved, has risen to 0.6. While it shows these holders are offloading dormant BTC for profit, the metric has not reached the 0.8 zone seen during previous bull market highs.

Glassnode’s own data corroborates this trend, showing that short-term holder (STH) realized profits are spiking to nearly +3 standard deviations above the 90-day average. However, the analytics firm cautioned that profit-taking has not yet reached exhaustion levels, since in past rallies, higher deviations closer to +5 were needed to deplete demand and mark local tops.

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XRP Has to Break Out of This Range Before Challenging $3: Ripple Price Analysis

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Ripple has reached a decisive price range of $2.3-$2.5, with an impending breakout determining the upcoming trend. A bullish breakout will pave the way for a sustained rally toward the $3.1 range.

XRP Analysis

The Daily Chart

XRP’s recent bullish trend has been halted at the upper boundary of a prolonged descending wedge near the $2.7 level, triggering a bearish retracement. However, the price is now consolidating within a decisive and tight range between $2.3 and $2.5, bounded by the wedge’s apex. This zone has become a critical battleground between buyers and sellers.

The current pullback may also be interpreted as a retest of the recently broken 100 and 200-day moving averages, which could reintroduce demand into the market. A breakout from this narrow range appears imminent, and the direction of this breakout will likely determine XRP’s next major move. A bullish breakout above $2.5 would open the door for a sustained rally toward the $3.1 resistance area.

The 4-Hour Chart

On the lower timeframe, Ripple has maintained a broader bullish structure in recent days, breaking out above the descending wedge pattern. However, the asset faced significant selling pressure around the $2.7 resistance and was swiftly rejected, falling back into the wedge formation. This movement suggests a potential bull trap and false breakout.

Currently, XRP is holding above the key support at $2.3, where buying interest could reemerge. If this level holds, a renewed bullish push toward the $2.7 zone is likely. Still, the market is awaiting a decisive breakout from the $2.3–$2.5 consolidation range.

If the breakout is bullish, the price could quickly surge toward the $3.1 resistance. Conversely, a breakdown below $2.3 might trigger a sharp decline toward the $2 support, especially if accompanied by a short-squeeze or panic selling from overleveraged long positions.

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Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. See Disclaimer for more information.

Cryptocurrency charts by TradingView.

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Ethereum Price Analysis: Can ETH Continue its Run as Major Resistance Levels Approach?

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Ethereum has experienced a strong upward rally over the past two weeks, pushing from the $1,500s to above $2,600. However, signs of exhaustion are beginning to surface. While higher timeframes remain bullish for now, short-term caution is warranted.

Technical Analysis

By ShayanMarkets

The Daily Chart

ETH has hit a technical ceiling just under the $2,900 resistance, which aligns closely with the 200-day moving average. This zone previously acted as a major breakdown point in February and is now serving as a supply area. The RSI also recently entered overbought territory, suggesting that momentum is fading as price approaches this resistance.

A rejection from here could lead to a pullback toward the $2,200 support zone and the 100-day MA located near the $2,100 mark. A confirmed breakout above $2,900 would shift the bias back to bullish, with a potential continuation toward the critical $4,000 zone.

The 4-Hour Chart

Dropping lower on the 4-hour timeframe, Ethereum is showing signs of weakening momentum. After the explosive move above $2,100, the price has been consolidating within a narrow range near the $2,500–$2,600 region.

A clear bearish divergence is now confirmed on the RSI, with price making higher highs while RSI makes lower highs. This typically indicates a potential correction ahead. If ETH loses the $2,450 support, a retracement toward $2,200 and even $2,050 becomes likely. On the flip side, reclaiming $2,600 with strong volume could invalidate the bearish signals and open the path for a run at the $3,000 area.

Sentiment Analysis

The recent rally triggered a sharp wave of short liquidations, which helped fuel the aggressive price surge. As seen in the short liquidation chart, the largest liquidations occurred near $2,400–$2,600, signaling a large portion of sellers were forced out of the market. This typically leads to short-term cooling, as the “fuel” for the rally gets exhausted.

The liquidation chart shows a clear uptick in forced closures over the past week, aligning with Ethereum’s breakout. These spikes often mark local tops, as the removal of excessive short exposure removes the momentum driver. With liquidations now tapering off, the price may struggle to push higher without fresh demand entering the market. This context reinforces the idea that ETH could consolidate or correct before any meaningful continuation.

 

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Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. See Disclaimer for more information.

Cryptocurrency charts by TradingView.

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